Thursday, April 02, 2015

Is Australia clean and green?

One comes across some extraordinary things on the internet and this one is very high on my extraordinary list. What do you think of when you hear the word Belgium? Some quite stereotypical things I should imagine but I bet none of you thought of Australian ice cream. I am surprised that there is such a thing as Australian ice cream. Gattina posted this photo, among others, taken when she visited a new shopping centre in Belgium near where she lives.


I was so surprised to firstly see that Australian is a desirable thing and secondly that there is such a thing as an Australian Home Made Ice Cream shop and thirdly that ice cream is so popular on a cold and wet spring day in Belgium. I showed the photo to R and he quipped, our ice cream comes from New Zealand, doesn't it. I just checked and we have  two tubs of ice cream in the freezer, one was made by the recently mentioned Dairy Bell, 100% Australian, and the other is Made in Australia but in small print, from local and imported ingredients.

The business web site is only in French or Dutch and even with a translator, there is not much information about the product or why it is called Australian. Note the kangaroo symbol under the products tab. Let me dig further.

Ok, this website makes things clearer.  Australian Home Made is a franchise business and specialises in organic high end ice cream, coffee and chocolate. Oh, from other links there was some botheration between our indigenous people and the company for their use of aboriginal style art work.

I conclude, apart from the use of indigenous art work and the name Australian, there is no connection to Australia.

29 comments:

  1. Andrew it is a great opportunity that you have had Australian made icecreams. In Poland you can buy Polsh ice creams but most products are made in Euiropean Union.

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    1. Gosia, well apparently we don't. I do like good quality ice cream.

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  2. One of the more popular restaurant chains here in the States is Outback Steakhouse. It was started in Tampa Florida, I believe.

    They serve a lot of Australian beer.

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    1. Jac, I may have heard of that and I think there is an Australian connection. Many Australians drink imported beer or boutique beer now. Nobody here drinks Fosters, but nor do we like Bud.

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    2. But they use the most fake Aussie accent for advertising! There's gotta be an actual Aussie in the US.

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    3. Susie, apparently they all have to lose their Aussie accent to get work in the US. Actually, Australian actors have to be good at accents to work overseas. I can't forget Miss Streep's excruciating attempt at an Aussie accent when she played Lindy Chamberlain.

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  3. A lame marketing gimmick. It may as well have been Austrian - at least they have alps with clean air and pure snow. Buying our own ice cream maker with the built in condenser has spoiled us as shop bought just doesn't taste good enough any more. It's a summer only thing for us obviously - lemon meringue ice cream us a favourite!

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    1. Craig, I am of that opinion. We gave our unused ice cream maker away, as we don't really eat much, but it did not have its own condenser. Lemon meringue ice cream sounds nice and ever so gay.

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  4. Fancy that, Australian Ice Cream in Belgium. The a franchise you found out, not not Australian...interesting. Maybe the name has them in, so to speak. You did your research well. It's great that any of us can search the net and find out what we want to. I'm thankful for that.

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    1. WA, before the net I would not even known about it, let alone be able to find out about once I did hear of it. I love google.

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  5. I have only Australian ice cream in my freezer. Brand name Golden North, made right here in South Australia in the town of Laura in the mid north from local and imported ingredients, but palm oil free! It comes in several flavours, vanilla, chocolate, lime ripple, boysenberry ripple, honey, rum&raisin.

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    1. River, I guess what is imported might be one or more of the additives to the ice cream. That is something to look out for, palm oil. Rum and raisin, yum.

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  6. Annie O'Dyne told me years ago that the only true Australian ice-cream was Bulla made in the middle of dairy country. I can't remember if they survived the take-over bid by two companies, one of which was from New Zealand.

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    1. Jah Teh, I think Dairy Bell is, also kosher, halal and suitable for vegetarians (meaning no gelatine made from horses hooves). I do think of Bulla as being Australian.

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  7. I think (I hope) that Bulla is still Australian made and owned. I don't eat a lot of ice-cream but do like that one.

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    1. EC, Bulla really need to come up with a 'Greek style' yoghurt, which is so terribly fashionable at the moment.

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    2. Bulla WAS great ice cream, but the new creamier version is not as nice, it's almost greasy and I don't buy it anymore, even when it is on special. Also because it contains palm oil, another reason not to buy it.

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    3. River, palm oil? A very good reason to not buy it.

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  8. If I were looking to buy a product in a shop and knew nothing about it, I might be swayed by the country of origin (or apparent country of origin). So a snow sled from Finland might sound attractive, or a beer from Germany or an ice cream from a hot country. But if you market a snow sled from Sumatra, it might not have the same cachet.

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    1. Brilliant Hels. I'll not be buying bacon from Israel then :-P

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  9. I buy my ice cream from the home ice cream van that comes every second thursday, as far as I know it's all made here.
    Merle.................

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    1. Door to door service for you Merle. What a luxury.

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    2. We have Home Ice Cream vans here in Adelaide too, but they rarely come my way. I could probably phone for an order, but my freezer isn't big enough, and having them drop off just one or two containers seems a bit silly. My daughter K buys from them in the summer.

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  10. I feel like a traitor!!! Earlier tonight I ate a small tub of Ben & Jerry ice cream, absolutely certain that wasn't Australian :) My bad !

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    1. Grace, at least Ben and Jerry is not pretending to be something it isn't.

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  11. Aren't people silly? Chocolate here is better because it is Belgian, clocks are better here because they are Swiss, suits are nicer here because they are Italian but if you live in those countries they are only local products so over there let's call the products Australian. Voila, a successful product!

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    1. Quite so Victor. You even have to look overseas. I am going to have some Tamar Valley yoghurt with my breakfast this morning. It is from Tasmania, so it must be good.

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  12. We are not so good at keeping our products and culture Australian (ugg boots, macadamias etc)! But is the ubiquitous Royal Copenhagen Ice cream with franchises everywhere actually Danish??

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    1. Red, there was also Norgen Vas ice cream. One makes assumptions which are probably wrong, as people in Belgium probably are.

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